Formenwandlungen Der &-Zeichen - D.Stempel AG 1953 /
Designed by Jan Tschichold
Another example of swiss neo-traditional book design of the mid-20th century: this cute booklet is a testimony of Jan Tschichold’s (1902-1974) profound interest in and knowledge of type history: you learn everything you ever need to know about the development of the ampersand (&) sign which stems from a latin “et” (=and) ligature of roman times.
printed by the in-house workshop of the stempel typefoundry in frankfurt/main, the booklet is a showpiece of tschichold’s “post-modernist” typography.
note details like the centred “shrinking” of the final paragraph – to end with just the author’s initials (and no page number): jt literally gets to the point here!